The new Argentine pop: bizarre, noisy, and unapologetic
By the Zonagirante.com team @zonagirante Cover art by Zonagirante Studio "It's pop. Because it's pop, because it reaches the people, and the people celebrate it" (we heard it in a bar or any inhospitable place out there) What is the new Argentine pop? There was a time when...
Eight gadgets to give as a gift to a musician (or to treat yourself guilt-free)
By the Zonagirante.com team @zonagirante Support us by donating via Ko-fi Cover art by Zonagirante Studio There are times of the year when everyone feigns joy and buys without thinking. We, who are professional holiday haters, declare...
Eight gadgets to give as a gift to a musician (or to treat yourself guilt-free)
By the Zonagirante.com team @zonagirante Support us by donating via Ko-fi Cover art by Zonagirante Studio There are times of the year when everyone feigns joy and buys without thinking. We, who are professional holiday haters, declare...
Part Two: Five More Brands That Are Redefining the Modern Guitar
By the Zonagirante.com team @zonagirante Support us by donating via Ko-fi Cover art by Zonagirante Studio (first part of this article here) In our first installment we explored how the electric guitar, far from becoming fossilized in nostalgia, continues...
The new electric bass: ideas, brands and sounds that are changing the instrument
By the Zonagirante.com team @zonagirante Cover art Zonagirante Studio Introduction / current landscape The electric bass has lived for decades in a comfortable zone: four strings, standard scale, heavy body, established sound. It was the instrument that sustained...
Spotify, you're so difficult to work with!
By the Zonagirante.com team @zonagirante Cover art by Zonagirante Studio 1. Intro — The New Digital Boogeyman There are weeks when Spotify seems determined to make another enemy, and this was no exception. The recent advertising guidelines from ICE, whose content...
Five new brands that are changing the conversation about electric guitars
By the Zonagirante.com team @zonagirante Support us by donating via Ko-fi Cover art by Zonagirante Studio Why look beyond Fender and Gibson? In a market where classics seem to reign supreme, a new generation of boutique brands is emerging...
On creativity, AI, and copyright: a necessary conversation
By the Zonagirante.com team @zonagirante 🖋️ Introduction Steve D. McDonald is a Canadian artist and illustrator who has skillfully and curiously combined traditional and digital techniques. Under the Instagram handle @stevedmcdonald, he...
Five gems from Superbooth 2025 that indie musicians should know about
By the Zonagirante.com team @zonagirante Support us by donating via Ko-fi Cover art: Zonagirante Studio Every year, as happened a few months ago, Berlin becomes the epicenter of sound experimentation thanks to Superbooth, the fair where...
From the studio to the global stage: real opportunities for independent artists
By the Zonagirante.com team @zonagirante Support us by donating via Ko-fi Cover art by Zonagirante Studio At a time when independence seems more like a slogan than a possibility, three recent news stories point towards a different horizon....
Qobuz vs. Spotify: The Streaming War (and Music as Collateral Damage)
By the Zonagirante.com team @zonagirante Support us by donating via Ko-fi Cover art by Zonagirante Studio Every now and then, the world of music streaming is shaken up. Not by a technical change, nor by a new feature no one asked for, but by the age-old question that...
Music is moving (again): AI, power and resilience in today's industry
By the Zonagirante.com team @zonagirante Cover art: Zonagirante Studio Introduction The music industry is experiencing a silent upheaval. It's not a sonic revolution, but a technological, legal, and emotional one. The business is being reconfigured amidst algorithms that promise...
How to be Antifa and not die trying?
By José Gandour @zonagirante “These fierce delights have even more brutal ends; they destroy themselves in their own bursting, like gunpowder and flame meeting: one kiss and they leave only ash.” Romeo & Juliet, Act 2, Scene 5. William Shakespeare I see a...
Sound toys: five new machines for making noise (and miracles)
By the Zonagirante.com team @zonagirante Support us by donating via Ko-fi Cover art by Zonagirante Studio From Roland's classic groove to Telepathic Instruments' mystical synthesizer, a fun (and somewhat absurd) look at the latest temptations...
Is it worth investing in the local independent scene?
By the Zonagirante.com team @zonagirante Support us by donating via Ko-fi Cover art: Zonagirante Studio Once again, let's begin We get asked this frequently, as if we had to justify the existence of the music made in our neighborhoods. The...




