billordo

By José Gandue @Gandour

Every aspiring rock star has been deceived by being told that the ultimate goal is to play in stadiums, with the euphoria of the fans caressing their ego and ears. Success is measured by the number of groupies waiting for him in the dressing room, the number of assistants at his disposal 24 hours a day to satisfy his every desire, and by having the media's approval, where every comment that comes out of their programs is met with approval. prime time It will be a cloying compliment to celebrate any act done from his position of supremacy. All of that is a lie., And even more so in times when anyone can have a record online and a few unconditional and hysterical fans on Facebook.

There is only one Jagger, one Madonna, one Robert Plant and one Barbra Streisand. A privileged few still carry that star label, for whom the world stops and cheers. The rest of the musicians get up every morning and grapple with the difficult equation of balancing their artistic aspirations with paying rent. Some come out and say they are indies, But the real problem with them is that they couldn't get anyone to invest in their projects. That's why they quickly get bored and abandon their artistic careers, saying that the world didn't understand their songs, because it's all about public relations and sucking up to the right people. All that discourse is part of the deception we've been talking about.

Billordo, An Argentine artist, independent before the word became fashionable, has long since stopped believing in that deception. On his own social media he says «26 tours, 17 videos, 8 albums, 2 hands, 1 heart«"A series of facts that should conclude with one true statement: All of this was done in a self-managed way. And you know what?" He makes a living from this.

He now plays folk music and performs solo with his acoustic guitar because he realized (this is just one example, there's no need to imitate him) that his band days were over. It was either continue with the complexities of maintaining a group or travel alone and try to survive. And so, for several years now, he's been playing dozens of shows all over his country, far more than most bands on the continent. His experience is not very different from that of the American Woody Guthrie, which toured the United States during the early twentieth century. It's about picking up your instrument, getting on the bus or train, and arriving on time for the next performance. That is true independence.

Billordo, who is his own representative, image consultant, roadie, and community manager,  He has just released a new album, ironically titled I never had a folk hit (Pt 1). In it, he revisits older tracks recorded on previous albums that contained all the rock trappings, now condensed into a solo acoustic format. All the songs, with their playful lyrics and interesting compositional twists, were recorded in a single take, and, fortunately for some and unfortunately for more discerning listeners, his voice is free of autotune. His thing, for better or for worse, is brutal honesty.

 

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