By the Zonagirante.com team @spinning zone
Mr. Pablo – Sandstorm
It can now be said with all the words long awaited: Colombian hip hop has grown enough for the mainstream media to finally acknowledge its existence, and, even better, its audience is constantly growing, overcoming prejudices and discrimination based on social and ethnic background. Colombian hip hop is achieving a strong presence on both its own and international stages, and the quality of its productions has undoubtedly improved. Sr. Pablo is a prime example of this., An artist of the new generations with a well-made proposal, in an elegant format, that avoids the obvious aspects of the environment and instead establishes an interesting aesthetic that will be improved day by day. The proof is in this video, made with few elements, but with a clear development in the editing, featuring details that surprise and encourage you to follow the montage. A good piece of work, which makes you want to hear the rest of their new album.
Guto – Um Sopro
Many will identify with this musician from Belo Horizonte, Brazil, who this time sings about the exasperating grind that life has become for many, where you have to work too much to buy things you sometimes need, sometimes don't. You know the drill, but anyway, Guto accompanies it with an ingenious animated clip, full of decadent figures and strong references to consumer society, In a landscape that, though it may sound pessimistic, is full of color, like any supermarket. In short, it's good to be infected by that gloom that seems like a rainbow bursting on our screen.
An Espil – Sade
First of all: This is a delightful illusion. What we see on our monitors is the Argentinian artist An Espil, motionless, with a heavy rain in the background, smoking a joint, never losing her composure. The camera, which never changes angle, barely manages to show her lip-syncing, barely demonstrates that the words being spoken are hers, while the smoke grows more prominent on the screen. His music is afternoon nostalgia, wrapped in jazz and hip-hop instrumentation. She knows she doesn't need much to seduce, that what she does captivates the listener, the viewer, the one who doesn't understand why everything is so still, why everything is so simple. It takes ingenuity to make the viewer of this clip think that things are simple and that's all it takes. That's why it works, that's why it's so popular. A word of advice: Wait until the end.
