Every February, the music market goes into autopilot: red hearts, predictable ballads, playlists titled “Love Forever,” and an algorithm that seems to have learned about love by watching dubbed romantic comedies. It's all programmed intensity. Sighs in 4/4 time. Desire with a pink filter. Drama that fits into a thirty-second preview.
For a few weeks, that emotional machinery becomes omnipresent. Streaming platforms highlight what they already know works. Record labels reinforce the narrative. The algorithm confirms the obvious because the obvious sticks. And so, year after year, the same sentimental script repeats itself.
However, real love rarely conforms to such a neat structure. It's more ambiguous, more uncomfortable, sometimes contradictory. It can be political, physical, unstable. It may not have a happy ending or a luminous refrain. It may not fit into the "romantic" category that the market needs to label.
While streaming platforms push for safe choices, many artists are writing alternative narratives. Songs where desire isn't reduced to cliché, where vulnerability isn't edited to please, where affection isn't driven by seasonal trends. These are pieces that don't fit on a Valentine's Day card. That's precisely why they're necessary.
So, when the pink decorations are turned off and the algorithm returns to its usual programming, the question is inevitable: do we still hear the same thing?
This Women's playlist exists to answer no. It's not a reaction to the date, but an alternative to oversimplification. A curated selection that understands that love isn't a template, that emotion isn't a marketing strategy, and that music made by women doesn't need a calendar-based excuse.
Valentine's Day is over. Now things get interesting.
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🎯 Featured artists of the week
Among all the songs released this week, some not only shone but also moved us deeply. Their unique sound, the stories they tell, and the way they transport us to their own universe all contributed to this.
Here we highlight three proposals that didn't ask permission to stay in our memory... and they succeeded.
Strawberry with crime– Certainly, a great expression of pop music, with Venezuelan origins. It sounds very good and has a lot to offer.
tei shiTenderness, sensuality, intelligence, a refreshing sound. That's certainly what this Colombian/Canadian artist constantly offers us.
Ine Güemes– From Bariloche, in the south of the continent. Likewise, an impeccable example of the new Argentine folk music.
🎬Two videos that break the news cycle
🎬 Latvian Pe : The contemporary Dominican flavor returns with full force and demonstrates the sonic renewal of Quisqueya.
🎬 Olivia Wald: One of the best exponents of Chilean female pop returns with a very entertaining clip.
🎧 Explore Women: the playlist that reflects the best of the Latin American female scene:
The Mujeres playlist is, in short, an invitation to open your ears and eyes: to listen carefully and discover the rich sound that flourishes throughout the continent.
Every Tuesday we update half of the playlist: 20 new songs are added and the 20 oldest ones are removed, always maintaining a total of 40 tracks in rotation. This ensures constant freshness without losing continuity.
The full playlist will always be available on Tidal and Spotify. Each week we'll highlight three artists from our entire selection that have blown us away. Follow us on Instagram (@spinning zone) where we tagged all the included artists
Remember to share the new music from Latin America. Your audience will thank you. (Available on Tidal and Spotify)