By José Gandue @Gandour
They sound and are heard more and more because Their work is well done, and they happily explore the rules of contemporary commercial pop. Some might be bothered that their songs are in English, but in this case, they know how to take on a foreign language and make it their own, and with that, surely due to gender considerations, they have a chance of entering the Anglo-Saxon market. They are called King Lotus, They are from Lima, Peru, and are accompanied by the singer Marié They release a video called Remember me.
King Lotus takes an aesthetic inspired by the eighties and puts it in high definition. Its sound, when Marié's voice is added, has moments that seem taken from the old songs of Kylie Minogue and Paula Abdul, but at the same time, it can fall into the categories used to describe the music of Kate Perry and other dazzling stars of the moment. Instrumental construction is serious And it effectively seeks to move the listener. That explains how its audience has grown in its home country and is ready to cross borders.
The video also draws inspiration from bygone eras, and reminds us of the feeling that clips like Take me, from A-ha, or Never gonna give you up, Rick Astley's film, but obviously made with today's technology. It's about recapturing the arguments in the style of what for many was the best moment of modern pop, and give it a language that new generations can understand. In this case, it works.
Little by little, through well-promoted singles, King Lotus is achieving the desired visualization. They're already working on their first full-length album, and we'll surely hear more from them in a few weeks. For now, they've left us with this release to confirm once again that what they're doing is interesting and worth paying attention to.